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Sports betting, online casinos, poker, and eSports all fall under the iGaming definition. #ppc #digitalfuel #igamingThis is an excellent strategy for attracting high-quality casino traffic for both operators offering their services in a few jurisdictions and for international firms working with players from across the globe. Highly focused thematics of offers on igaming (casino, betting, esports, poker), dating, lottery and loans, makes it possible to monetize all traffic verticals. As a business owner you know that the two KPIs you are always looking at are: cost per conversion (CPA) and return on ad spend (ROAS). 2+ years of experience working in a similar role, ideally within the #iGaming industry, or background in a multi-brand environment. 11 minute read. PPC ā€“ Pay Per Click advertising for fast results. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. PPC BidMax vs. 1. 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